Google Adwords?

[kvamme99]

I understand how google rates the ads....I understand that the ads rotate, I do not understand why ads are not EVER appearing for our company when keywords we have in our campaign are used, words without any other sponsored ads, yet our keywords are not being disabled.....this is a question on the summary page and about the keywords, not the ads

[Biz Guru]

google has thousands of searches every second - there is no way that you know that your ads are never showing.

If you keywords are very obscure and have no competitors it could be that there are few searches.

You really need to look at your stats and the information that google gives on keyword frequency.